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Lights, camera, action! Working Girl Talk is an award-winning podcast now for marketers who love pop culture. Join professor, marketer, and pop culture/TV fanatic, Abby Zufelt, for brand news, campaign breakdowns, and interviews with marketers and creators. Working Girl Talk is your source to stay on top of your marketing game, get inspired and have fun while doing it. Grab your popcorn, new episodes release weekly!!
Episodes

Friday Jun 28, 2024
WORK BREAK: Travvy Takes London
Friday Jun 28, 2024
Friday Jun 28, 2024
For the corporate girlies who need a WORK BREAK.
Spin-off alert! Join Abby and friends as they chat about the the things we fit into our precious lunch break and weekends. From movies and books to trips and pop culture, enjoy YOUR work break with Work Break.
On this first edition of Work Break, Abby and her sister, McCall, dive into: Travis and Taylor in LONDON (aahhh!), Perfect Match vs. Love Island UK/US, break dancing in the Olympics, Abby's love for Maxton Hall, summer music, and a reading recap of "None Of This Is True" by Lisa Jewell.
Enjoy your work break!
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Friday Aug 25, 2023
Should I Get a Master’s Degree?
Friday Aug 25, 2023
Friday Aug 25, 2023
Should I get a master’s degree?
Well, as someone who has a paper due and discussion board posts due in the next 24 hours, it may be the wrong time to ask me this question...🤪
Kidding! But in all seriousness, this is a common question that you may ask yourself at some point in your career or you may be thinking about it now.
In this episode, I'll share my experiences starting a master's degree (learn from my mistakes!) and share some ideas on what areas to consider before starting. I love my master's program and am happy to share any guidance on this, because it's a BIG decision.
⭐️ A special something for WGT listeners! Download your Free personalized BiziFormula - a financial guideline to help you manage your money effectively so you can grow profit, build cash, and get your business to pay you more: https://www.bizinumbers.com/workinggirltalk
Thank you to BiziNumbers for sponsoring today's episode!

Friday Aug 11, 2023
Friday Aug 11, 2023
When something happens at work, how do you actually report it? Claire Schmidt, the Founder and CEO of AllVoices, created a solution that helps support employees do just that. Claire was the VP of technology and innovation at 20th Century Fox before leaving to build AllVoices full time. She has an interesting and inspiring career journey and what she's built is incredible. Welcome Claire to WGT!
💕Thank you to BiziNumbers for sponsoring today's episode! BiziNumbers provides expert support to empower business owners to take control of their numbers and make informed decisions.
Get $50 off a forecast session so you can get a financial plan and build a profitable business with intention. BOOK your BiziForecast session: https://www.bizinumbers.com/biziforecast

Friday Jul 28, 2023
How Can I Advocate For Myself At Work?
Friday Jul 28, 2023
Friday Jul 28, 2023
You may not be used to acknowledging the work you've done -- and especially the next step of telling others about it.
No one wants to appear conceited or boastful. But more often than not, I see people underselling their great work. In this episode, I’ve compiled a few of my WGT tips based on my own experience and working with other young professionals.
Today, we're answering: How can I advocate for myself and showcase my achievements without appearing boastful or conceited?
This Week's Headlines:
💕 Barbie breaks records (Forbes)
📊 Good news for Meta (Wall Street Journal, Marketing Brew, GBR)
❌ Twitter is X (CNBC)
A special something for WGT listeners!! Get your FREE personalized BiziFormula - a financial guideline to help you manage your money effectively so you can grow profit, build cash, and get your business to pay you more. Get the guide: https://www.bizinumbers.com/workinggirltalk

Friday Jun 16, 2023
Friday Jun 16, 2023
Today, we're recapping my experience at Create & Cultivate's 2023 conference in LA. I'll dive into my pitch, the event takeaways and the importance of stepping outside of your comfort zone. Now, let's talk!💕
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Friday Jun 09, 2023
Friday Jun 09, 2023
We’re back! Welcome to the newest season of WGT. Today, we’re diving into this week’s business headlines and different communication styles in the office.
Check out today’s sponsor! Go to Bizinumbers.com to become a member and get personalized financial dashboards and support for you business or side hustle. Find your financial safe space with BiziNumbers.
Today’s headlines:
- USA’s Most revenue generating businesses (50Pros/Fortune)
- Apple’s Ducking update (BBC)
- More updates from Apple’s WWDC (CNBC)
- Social media babies are growing up (The Atlantic)
- Instagram’s algorithm explained (watch on IG)
FOLLOW the pod on Instagram and LinkedIn @workinggirltalk

Tuesday Jan 31, 2023
WGT Takes NYC: Signal Awards Recap & Career Learning Lessons with Sydnie
Tuesday Jan 31, 2023
Tuesday Jan 31, 2023
Welcome to the newest season of Working Girl Talk! In our season opener, Abby sits down with her best friend Sydnie from a studio LIVE in NEW YORK CITY.🗽🌃🚖 The two besties are recapping their trip, talking about the pod's Signal Award win, and sharing some learning lessons for the working woman heading into the rest of 2023.
FOLLOW Sydnie on TikTok @sydniestorer
FOLLOW @workinggirltalk on Instagram, LinkedIn -- and now TikTok

Friday Oct 21, 2022
The Battle Against Burn Out
Friday Oct 21, 2022
Friday Oct 21, 2022
Burn out. A buzzword you’ve probably heard many times throughout the last few years. You may have even used it to describe yourself.
Today's episode is a raw and real conversation about my battle with burn out over the last few months and work avoidance (yes, it's a thing).
Resources:
- The 5 Stages of Burn Out (Integris Health)
- A Guide to reducing Task Avoidance in the Workplace (WorkBrighter)
FOLLOW Working Girl Talk on Instagram and LinkedIn. Thank you for being here! More episodes and exciting guests are coming soon in this new chapter of the podcast.

Friday Jun 10, 2022
Friday Jun 10, 2022
Vegan, plant-based, keto-friendly, gluten free. You’ve probably heard these terms plenty of times recently.
But how do you even start a food brand? Especially one that fits into the categories above? How do you bring your actual food product idea to life? And what are the learning lessons along the way?
Today, you’ll get answers to that and more as I chat with Shayne Hindes, founder of Guiltless by Shayne. Guiltless is a plant-based and health conscious dessert brand. They have a variety of mini cupcakes that you can keep in the freezer — the perfect work day snack.🧁
Get ready for a fun and informative conversation with Shayne that will inspire you to live out your dreams guiltlessly.
FOLLOW Guiltless by Shayne | SHOP cupcakes
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Friday Apr 29, 2022
Why Are Zillennials So Unhappy At Work?
Friday Apr 29, 2022
Friday Apr 29, 2022
"Employees born between 1993 and 1998 are the most unsatisfied of all workers, according to a report from MetLife, an insurance and benefits company." - Fortune
Why are Zillennials (a microgroup between Millennials and Gen Z) so unhappy at work? Why is job satisfaction across all generations the lowest it has been in 20 years?
As someone who is passionate about the workplace and happiness in careers, these stats really struck me. Why is this happening? How can we fix it? I don't have all the answers but I have some thoughts, takeaways and ideas to help - and get the gears turning. Let's talk!
P.S. If you're miserable at work, know that you are not alone. My heart goes out to you. The WGT community and podcast is here to help. If your struggle is something more serious, please seek help from a licensed therapist or other medical professional.💕
This Week's News:
‣ Pinned posts to profile on Instagram (The Verge)
‣ Meta's earnings report (The New York Times)
‣ Netflix's subscriber drop (Gizmodo)
‣ Activision Blizzard hires two female execs (Axios)
‣ GM and Honda making under 30k electri cars? (CNBC)
‣ Shein's billion dollar valuation (TechCrunch)