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Lights, camera, action! Working Girl Talk is an award-winning podcast now for marketers who love pop culture. Join professor, marketer, and pop culture/TV fanatic, Abby Zufelt, for brand news, campaign breakdowns, and interviews with marketers and creators. Working Girl Talk is your source to stay on top of your marketing game, get inspired and have fun while doing it. Grab your popcorn, new episodes release weekly!!
Episodes
Friday Apr 09, 2021
Friday Apr 09, 2021
From her start in the beauty industry at L’Oréal to running her own digital agency, Irene Moore is a consumer psychology expert and helps brands share their story with their ideal audiences. Irene joins us all the way from the U.K. to spill the tea ☕️ on how to connect with your audience and stand out of the crowd.✨
On this episode:
- Working at L’Oréal
- Corporate vs. owning a business
- Loneliness of entrepreneurship
- Getting her start in the beauty industry at Bobbi Brown
- Creating a role from scratch
- Building client trust
- Consumer Psychology
- Should brand’s participate in social conversations?
- How to stand out through all the noise
- Trends in marketing to be aware of
FOLLOW Irene on Instagram
https://www.instagram.com/irenemoore_/
FOLLOW Working Girl Talk on Instagram
https://www.instagram.com/workinggirltalk/
This Week’s News:
- Clubhouse launches monetization (TechCrunch)
- Spotify might be getting into the clubhouse game (CNBC International)
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